Growth Hacking in E-commerce

The concept of Growth Hacking in E-commerce

Growth Hacking • Term appeared in 2010 • Refers to a set of techniques put in place to promote the growth of the company from the point of view of users, the number of customers or its turnover.

So what would Growth Hacking techniques be applied to E-commerce?

This is the whole point of our Webinar. On Tuesday July 6, Sarah Veroli, our headhunter specializing in Sales and Marketing profiles, received:

• Arnaud Lanier, co-founder and CMO de Colizey
• Mathieu Gandou, Growth Squad Lead at Germinal
• Christophe Vidal, E-commerce Expert at 410 Gone

The program for this Webinar:

A / Definition of the concept of Growth Hacking and its application to E-commerce

B / The challenges of Growth Hacking in E-commerce in three cycles: Acquisition, Data-analysis & Conversion / Retention

C / The challenges of training and recruitment

To watch the replay, it's here. (only French version)